web production / marketing

profile

Produce web sites that display information and design for the purpose of attracting and maintaining the target audience.
Combine design, navigation, and content to provide an overall useful and engaging site.
Polished yet fun work ethic with the PC and Mac software competencies


experience

St. Mark’s School, Southborough, MA  --  October 2008 - Current
Assistant Director to Annual Fund (September 2008-Current)

  • Maintain and update Alumni/ae, Parents and Support sections of the St. Marks web site.
  • Manage class agent program, including contact information, mailings, recruitment and productivity reports.
  • Develop marketing messages and tools for alumni/ae and parent giving programs.
Assistant to the Director of Alumni/ae and Parent Programs (October 2007- September 2008)
  • Coordinated all events and activities relating to parents and alumni/ae.
  • Maintained and updated Alumni/ae, Parents and Support sections of the St. Marks website
  • Generated query’s and reports and maintain database
GlassHouse Technologies,  Framingham, MA  --  September 2003 to August 2007
Web Administrator
  • Responsible for organization, design, and production of company web sites; http://www.glasshouse.com and intranet.
  • Revamped glasshouse.com to reflect a large company using strong branding with focus on content.
  • Revamped intranet to create better usability, and better structure to accommodate company growth.
Massachusetts Institute of Technology, Cambridge, MA  -- June 2001 to August 2003
Web Production for Academic Media Production Services (AMPS)
  • Produced content, images and overall site construction for educational web sites, including Singapore MIT Alliance; http://web.mit.edu/sma.
  • Provided maintenance and content updates for various internal MIT departmental sites on an ongoing basis.
Cambridge Technology Partners, Cambridge, MA  -- January 1998 to April 2001Marketing for ctp.com -- (January 2001 to April 2001)
  • Managed and update content for www.ctp.com. 
  • Maintained and updated internal marketing/communication web site.
Web Producer -- (September 1999 to January 2001)
  • Managed internal solutions web site to provide employees with information about clients, events, methodology, and strategies.
  • Coordinated and updated content regarding competitive and industry research, client projects and references, and internal and external announcements.
Marketing Manager -- (January 1998 to September 1999)
  • Managed marketing projects for global service line.
  • Provided content for solutions intranet, including client information, events, methodology, and e-business strategy.
  • Responsible for developments and enhancements to the site.
  • Coordinated seminars, speaking opportunities and conference sponsorships.
BSG Alliance/IT, Framingham, MA -- July 1996 to January 1998
Marketing Manager
  • Managed marketing projects for key markets, specifically Retail Solutions Group and Customer Asset Management.   
CDI Information Services (previously Innovative Information Systems, Inc.), Norwood, MA -- August 1992 to June 1996
Marketing & Communications Manager
  • Planned, managed and implemented marketing and communications projects to improve market awareness of high tech, client/server, and systems integration services.
American Cord & Webbing, Woonsocket, RI -- January 1990 to August 1992
Marketing Coordinator & Sales Representative
  • Coordinated all advertising, brochures and trade shows to market outdoor products.
KATZ Communications, Boston, MA -- September 1988 to June 1989
Sales Assistant
  • Acted as liaison for advertising agencies and radio stations to develop radio advertising schedules.
HBM/Creamer Advertising Agency, Boston, MA -- August 1985 to August 1988
Media Assistant
  • Assisted media groups and director in preparation of client presentations, spreadsheets and plans.
Education
Skidmore College, Saratoga Springs, NY -- 1981 to 1985
  • BS in Business with an emphasis in marketing

Special Skills
Microsoft Office, Adobe Acrobat, In-Design, HTML, Dreamweaver, CSS, Photoshop, Javascript, NetTracker, Constant Contact, Blackbaud Additional

Activities
Web site design and construction (www.franciechase.com), Assistant coach to Southborough Youth Soccer, ran the 2007 Boston Marathon, maintain web site for Southborough Organization of Schools (SOS).

 
 

 

  francie@franciechase.com